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When Shanelle Smith taught English to 8th graders at University Academy in Kansas City, MO, most of her students did not know much about Historically Black Colleges and Universities (HBCUs). If they did know anything about the 100 plus year-old institutions, their knowledge was usually very …

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Shifts and pivots are part of the rhythm of business ownership. Independent business owners must innovate in areas where franchises already have a model to follow. They shift into an innovative marketing strategy; pivot to work in balance with changing business models. If you shift and pivot…